About
We are a specialized technology consulting firm delivering cutting-edge ML, Voice AI, Data Architecture, and Cloud Solutions to leading organizations across the UK. With a decade of commercial experience, we combine deep technical expertise with practical business acumen to drive measurable results for our clients.
Who We Are
Led by Shaswar Baban, PhD in AI and Certified AWS Solutions Architect, our company brings extensive commercial experience to every project. We specialize in transforming complex data challenges into scalable, production-ready solutions that deliver tangible business value.
Our Approach
We understand that every organization has unique challenges. Our methodology combines strategic consulting, architecture design, agile delivery, and knowledge transfer to ensure sustainable success:
- Strategic Consulting: Understanding your business objectives and technical requirements to align technology with business goals
- Architecture Design: Creating scalable, secure, and efficient solutions that stand the test of time
- Agile Delivery: Rapid prototyping and iterative development to deliver value quickly
- Knowledge Transfer: Ensuring your team can maintain and extend solutions after delivery
Proven Track Record
Our success with leading UK organizations demonstrates our capability to deliver in complex, high-stakes environments:
- Voice AI Leadership: Currently leading Voice AI architecture and implementation for the Gov Voice project at DSIT/GDS, delivering scalable conversational AI and speech recognition systems for government digital services
- 10x Efficiency Gains: Architected metadata automation systems reducing processing time by 10x at NHS Digital
- Production ML at Scale: Built and deployed 25+ ML models analyzing 10+ million requests monthly for HMRC fraud prevention
- Enterprise Architecture: Delivered data flow architectures and operating models for major government departments
- Deep Learning Solutions: Developed advanced Seq2Seq LSTM models for time-series prediction and brand-safety AI
- Compliance & Security: Led HIPAA compliance assessments and data privacy investigations for healthcare organizations
Technical Capabilities
Cloud & Infrastructure: AWS (EC2, S3, RDS, SageMaker, QuickSight, Athena, IAM, CloudWatch), Google Cloud Platform, Heroku, Docker, Jenkins, Airflow, Kubernetes, Infrastructure as Code
Data & Machine Learning: Python, PySpark, Pandas, NumPy, TensorFlow, Keras, scikit-learn, SQL, PostgreSQL, Elasticsearch, Grafana, Collibra, Databricks, Snowflake, HUDI
Voice AI & NLP: Speech recognition, text-to-speech, conversational AI, natural language processing, voice-enabled interfaces, speech-to-text systems, AWS Transcribe, AWS Polly, and custom Voice AI architectures
Development & Architecture: Django, JavaScript, HTML5, CSS, RESTful APIs, Archimate, Microservices Architecture, MS Power Automate
Industry Expertise
We've successfully delivered projects across healthcare, government, legal tech, fraud prevention, retail, pharma, life sciences, AI scale-ups, social media, and marketing/advertising. Our experience spans both large enterprise organizations and fast-paced startups, giving us the flexibility to adapt to any environment.
Why Choose Us?
- Proven Results: Track record of delivering measurable business outcomes for NHS, HMRC, Home Office, DSIT, and other leading organizations
- End-to-End Solutions: From strategic consulting and architecture design to implementation, deployment, and ongoing monitoring
- Business-Focused Approach: We translate complex technical concepts into business value and ensure stakeholder alignment
- Certified Expertise: AWS Solutions Architect certification, PhD in AI, and award-winning academic credentials
- Agile & Responsive: Experience with both enterprise and startup environments, able to work at pace
- Knowledge Transfer: We ensure your team can maintain and extend solutions after delivery
Leadership
Our company is led by Shaswar Baban, an award-winning data scientist and architect with a PhD in AI from King's College London, AWS Solutions Architect certification, and over a decade of commercial experience. Dr. Baban has published research in international conferences and journals, bringing both academic rigor and practical business acumen to every engagement.
Connect
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